Hire this van & driver

It doesn’t get much simpler than this, advertiser and advertisement close to be the same very thing, will and action almost merged in one…, the zen of advertising!

And as much as the media is the message, the no-frills approach to advertisement conveys the characteristics of the service offered: no promises of fancy uniforms, of booking fees, VAT added, card payments or for that matter no promises of insurance, liability, statutory rights, etc. What you see is what you get, indeed a British classic.

So there you go, gotta love the 'man & van'!

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Van & Driver: Hire this van & driver
London

Van & Man or Woman

 

I caught sight of this one on the window of the local dry-cleaner's, where there's usually a wide range of ads.

The ad itself is simple, though it's got the charm of the self-made. But what I found most interesting was the "or woman" bit, an activist twist to the classic Brit 'van & man' combo, defying euphony as well as traditional gender roles.
Looking forward to some day a 'van & tran'.

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Van & Man or Woman: Van & Man or Woman
Wood Green, N22
London